Business has fallen thru the floor

Last 6 weeks or so, business has fallen through the floor.

I am trying to analyze it to find a solution, but the stuff that worked in the past is no longer cutting it.

Issue number one, but not ranked in importance.

Sales babe has been distracted. I got a business manager to cover for her, which has kept people engaged. However, she is lagging on the list of job tasks: blogs, videos, TikTok, etc.

The Grokbot has been kicking ass the last few weeks, plugging the holes in the sales funnel, but still no sales.

Issue two

Weather and flooding. People are not spending, no motivation. Lots of window shopping, but even there, engagement is falling.

Issue three

Diversification of social media outlets needs to be done NOW. Faceborg/IG is 35% down in the last thirty days. My FB feed absolutely sucks. It is mostly offensive gay and random shit. If that is my experience, it is likely others too.

Issue four

I need to apply for more grants. Enough with this shit of everyone else getting a grant, I build the project, and they get the full benefit of the project.

Issue five

Financial hangover from the shop move has killed my reserve. It had to happen, but it still hurts.

I need to somehow pull about 10 grand out of my ass in order to right the ships course.  Which is onlye or two decent orders.  So it is not impossible.

------------------Update----------------------

Re-reading this pinged a hard Philippines lesson I learned in 2013.

Sonewhere around the end 2012 beginning of 2013 my primary sales channel was a site called Sulit.com  Silut means discount in tagalog.    It was the place to find anything here as the yellow pages etc was useless and Craigslist was next to useless.    I was getting 2-3 phone calls a day from my ads there and even more when I paid for a ad boost.  I was doing well.  Had 4 welders fabricating signage.  Things were doing great.  Despite my wife refusing to work in the office, doing the Tagalog phone calls and me doing it in English.    Then everything died.  Sulit was bought by OLX and I went from 2-3 calls a day to 2-3 calls a month.  I had no other sales funnel and a few months later, I could not even pay rent, much salary.  

I had no FB, no IG, no website, and barely a YouTube following.

Point being is first is I did not recognize the issue soon enough, and second I did not pivot nor even know where to pivot to.  

This is the hard experience that is not in the business how to books.